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You’re Doing Brown Skin All Wrong

You’re Doing Brown Skin All Wrong

By JE'NAE SINGH · February 21, 2023

Featured Illustration: Dissirama Laba

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As brown girls, we have to come to the basic understanding (and agreement) that our skin care needs are on a completely different playing field than caucasian skin. Everything about it is different; skin conditions, issues, concerns, and even genetic makeup. Before this one beautiful invention called the smartphone, it was difficult to access any media or information that wasn’t euro-centric. By euro-centric I mean, video content and information catered to “fairer complexions”. Granted, we had our Zee TV and Star Plus channels, but there wasn’t much except promotional ads for Fair & Lovely — which is the exact opposite of addressing our concerns. It is safe for you to assume that at one point in my life, I definitely had a female family member buy Fair & Lovely for me. The difference originates on a cellular level (literally). The main cellular difference between the skin of color and caucasian skin lay within our melanocytes. To understand brown skin is to rewrite everything you’ve learned on YouTube. It’s a constant battle online, to try and find Youtubers or influencers that share not only a possibly similar tone but dermatological issues as well. I’m talking about hyperpigmentation, rosacea, and melasma — and the list doesn’t end there! 

Melanocytes are the cells on our skin that produce pigment (aka melanin) and live in the epidermis. Our face consists of three different layers — epidermis, dermis, and hypodermis. The epidermis is the outermost layer of skin. So you can see why when we scar it’s so visible. Within skin of color, our melanocytes are easily triggered by UV Light, being the main reason we tend to have long-lasting acne scars, bug bites, etc. This is why we have to start teaching the younger generation proper techniques when it comes to skincare. Our skin is under more threat, our biggest enemy being the sun. Alma, neem, and haldi are just some of the many pantry items we can quickly reach for when that foreign bump invades our face. But even I have to throw caution to the wind with DIY home remedies. We need to begin thinking about our day-to-day skin regime. How do we [brown skin girls] march confidently into our local drug stores and choose products safe and beneficial for our skin (and wallet)? 

One of the most common skin conditions in many people with melanin-rich skin face is melasma. According to the American Academy of Dermatology Association, melasma is defined as “…a skin condition that causes patches and spots, usually on the face, which are darker than your natural skin tone.” It’s often misdiagnosed or mistaken for other skin conditions. Rule of thumb with brown skin [and in the wise words of Dr. Vanita Rattan], “One scratch, one bite, or one burn and it hyper pigments”. She is a cosmetic formulator specifically for brown skin. Landing on her page was a game-changer for me. Her channel focuses on educating consumers (us) about various chemical ingredients/formulations and how to properly target skin-care needs. She has over 440+ videos catered specifically for brown skin. I highly recommend her YouTube channel for folks.

Here are some rules of thumb that I’ve learned and have helped me on my skin-care journey. 

This isn’t meant to scare you, but to bring about honest conversations about brown skin. Education is key, the faster we learn more about our biology, the faster we can counteract this damage. I know that; had I had this education as a growing teen, I could’ve saved myself a lot of heartache over my skin. Thanks to this Aquarian age of technology, South Asian creators have taken charge of sharing beauty secrets and tips. As a community, we’ve started to build our digital archive for future generations, and as we continue to contribute images the generational knowledge we’ll accumulate.

Je'nae Singh

Je'nae is a recent graduate from San Francisco State University where she wrote for her school's newspaper. After, she spent some time in video games journalism before turning to freelance writing.

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