Celebrating One Year Of The Pink Foundry

  With the aim of having skin take centre stage in our skincare routines, The Pink Foundry (TPF) borrows from rich dermatological knowledge to create effective and easy skincare products. Niloni Shah, the ‘Chief Skinthusiast’ of TPF, co-founded TPF 8 years ago with a vision to create efficacious pharmaceutical-based skincare. Niloni had the perfect set-up […]

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Notcoy is more than just a stationery brand

Tanisha Uchil studied mass media and graduated in 2019 with a  diploma in advertising and marketing. She was born and raised in Mumbai and moved to Bangalore after her graduation. She tried her hand at mainstream marketing, working on B2C brands, but realised in 2020 that that life wasn’t for her. Tanisha vividly remembers the […]

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This is why I’m gushing over Gush Beauty

Sheil Jain studied economics and psychology at NYU, but while investing in companies and thinking in numbers were skills she enjoyed, it was the billboards in New York that would always grab Sheil’s attention. Declaring herself a branding nerd, pleasing branding aesthetics were simply something that Sheil had an eye for. Only when studying international […]

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Saris from all corners of India – the story of IndiNook

IndiNook isn’t Disha Khanse’s first foray into the fashion industry. Before IndiNook Disha ran a small business called Trinket Square that sold fashion jewellery and accessories. Trinket Square ran for four successful years but personal issues cropped up in Disha’s life and she had to take a break from everything business. Disha is quite vocal […]

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This is what goes into building a House of Makeup

When we think about small businesses, we usually associate them with a person’s first journey on the business path. That may be the case for many, but definitely not for Harlin Sachdeva, the founder of House of Makeup. Harlin has been in the beauty industry for almost a decade! However, her journey started with something […]

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