A note from our Founder & Editor in Chief
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Unsent Love Letters
This morning, I wrote you another letter. (All the things that should’ve been said) Though I told myself I wouldn’t, racing thoughts fill my head. Perhaps, I should just go back to bed. (All the things that should’ve been said) And forever you are my addressee, for who else do I really care to Read more
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More than a fairytale
My nine-year-old nephew recently performed in the Cape Town Opera’s production of Cinderella/Cendrillon at the Artscape Theatre Centre in Cape Town in the July school holidays. I am very proud of this young boy who has wanted to be on the stage since he was about two years old and pinched his grandmothers’ scarves to Read more
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A Lost Button
Off a cotton shirt, the shiny, lone button popped, stray threads frayed in place, reaching around the vacant space with wispy arms and fingers, palms lost and blending on fabric. Soulful bonds, whorled and weft from dyed thread, from soulless creatures of fabric, tied by their shared brotherhood—the taut, red string. And their invisible mouths Read more
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Basking in the glow of The Silk Glow
We’ve had many inspirational small business stories in our series so far, and Parul Ganatra’s journey is no different. Her story should come with a warning label on it: Will make you want to drop everything and get creating now! In 2015, Parul was a mum to two kids while working a stressful full-time job. Read more
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asa Beauty, a pioneer of India’s sustainable beauty movement
On the eve of asa Beauty’s re-launch, I sat down with Sukriti Jindal Khaitan, one of the co-founders of asa Beauty (the other being Asha Khaitan) to understand why. Having worked in Brand myself, I knew two things. One, a re-launch could make or break customer trust and two, it’s an extremely difficult thing to Read more
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Banning Books, Silencing Voices
Featured Illustration: Jane Mount . . . I have been watching the escalating trend of banning books in the USA with a feeling of dread in the pit of my stomach. It’s a bit like reliving a nightmare, since the banning of books was an apartheid staple. Having travelled through the south of the United Read more
